Data Protection Compliance

Event Info

Wed 28 Oct - Wed 4 Nov, 2009 from 9:00am - 5:00pm
DMA House
70 Margaret Street
London, W1W 8SS, UK (Map)
Cost: DMA members: standard £750.00 (+ VAT); charity £637.50 (+ VAT) Non members: standard £1,050.00 (+ VAT); charity £977.50 (+ VAT)


Spend two days with a team of experts who will help you to make sure that you are compliant with data protection law.

Do you deal with data within your organisation? If so, this event is an excellent 360° overview of the key data protection compliance issues that you need to be aware of.

Key benefits:

  • Guaranteed small group size enables you to discuss issues and share knowledge with other delegates
  • Opportunities to examine your own Privacy Policies with industry experts
  • Pre-event questionnaire ensures that the programme is tailored to your needs
  • Pass our Knowledge Test and receive a DMA Data Protection Compliance Award Certificate


Week one: A full introduction to data protection and how it affects you

  1. Get a full introduction to data usage and protection issues
  2. Hear from the DMA on the different preference services and how these affect you
  3. Find out how the ICO works and how to avoid getting into trouble!
  4. Work through case studies of compliance scenarios for a number of different organisations
  5. Learn about the specifics of third party data usage and subject access rights
  6. Conduct a data audit on your organisation and gain feedback in week two

Week two: Data Protection – Consider specific issues and apply your understanding

  1. Discuss your privacy statements and learn how to make them user friendly and compliant
  2. Learn the specific digital marketing privacy rules for email, SMS and phone marketing
  3. Understand what differences there are when dealing with outsourced data
  4. Find out about the rules that affect cross border marketing
  5. Learn why privacy statements are needed and how to write one


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