VRM + CRM 2010

Event Info

Thu 26 Aug, 2010 from 5:00pm - 10:00pm
Harvard University Law School
1563 Massachusetts Ave
Cambridge, 02138, US (Map)
Cost: Free

Description

The first VRM+CRM workshop will take place on 26-27 August, at Harvard Law School. It’s free. 

The purpose is to get VRM and CRM developers and other interested parties (such as CRM customers) together to start building out the common ground between them. That common ground is potentially very huge. CRM is already a $15 billion business. What happens when customers start managing relationships too? Let’s start answering that.

A number of VRM tools are now ready for vetting with CRM folks, and CRM interest in connecting to VRM is growing as well. Destination CRM will take place next week in New York. VRM+CRM 2010 will be a perfect place for VRM-CRM discussions started at Destination CRM to continue.

While the workshop sessions will be chosen by the participants (following opening briefings by VRM and CRM folks)

 


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