The Winning Digital Marketing Financial Services Conference
Event Info
Description
The Winning Digital Marketing Financial Services Conference Boost Digital Performance With Engaging Content & Integrated Cross-Channel Marketing Strategies To Optimise The Digital Customer Journey In Financial Services
A One-Day, Industry-Led Conference & Networking Event, 3rd March 2015, One America Square, Central London.
PLUS! A Separately-Bookable, Post-Conference, Half-Day Workshop, 4th March 2015 AM) Compelling Social Media Content In Financial Services
19 Industry Leaders. One Day. Written By Brands, For Brands: Harnessing The Customer Journey • Tracking Digital Behaviour • Social Media ROI • Engaging Social Media • Channel ROI • Engaging Content • Brand-Building Content • Mobile Devices • Optimised Websites • Future Strategies & Innovations • Search.
Download the brochure here to see the full agenda
Barclays Direct Investing • HSBC • AXA Wealth • M&S Bank • Nationwide Building Society • Hiscox • Standard Life • Hitachi Capital • ABN AMRO Commercial Finance plc • AXA Business Insurance • Coutts • Legal & General Insurance • AIG Europe Ltd • Jupiter Asset Management • RSA •MoneySuperMarket.com • Old Mutual Wealth • Endsleigh Insurance • LV=
Are Your Cross-Channel Marketing Strategies Demonstrably Engaging Customers & Driving Sales Across The Whole Digital Customer Journey?
Map The Digital Customer Journey Effectively: Gain greater insight into your various customer segments to create digital strategies which deliver real results within the constraints of financial services
- Innovative Techniques To Track Behaviour Across Multiple Channels: Form a coherent, single customer view across multiple devices and touchpoints
- Demonstrably Harness The Power Of Social Media In Financial Services: Create compelling, compliant content to engage customers and accurately measure and evaluate social media ROI
- Advanced Measurement Techniques For Channel ROI: Accurately evaluate channel performance and ROI within multi-channel campaigns for clever budgeting
- Engaging, Brand-Building Content In Financial Services: Build your digital brand presence to win customer attention, increase conversions and foster loyalty
- Optimising Search: Understanding how customers are using search online today and how you can operate within the guidelines for smooth transitions
- A Fully Optimised, Powerful Website? Improve conversion rates and enhance the customer experience with well-designed, hard-hitting websites
- Commercialising Mobile Devices: Expert advice on capitalising on the ever-evolving mobile space
- Future-Proof Your Digital Strategies: Embrace emerging trends and innovations to stay ahead of the digital curve
For more
information please email info
digitalfinanceconference [dot] com or call +44 (0)20 3479 2299.
