The Engaging Kids & Marketing To Parents Conference

Event Info

Wed 18 May, 2016 from 8:30am - 5:00pm
Museum of London Docklands, Central London
West India Quay, Canary Wharf
London, E14 4AL, UK
Cost: £449 +vat


The Engaging Kids & Marketing To Parents Conference   

Harnessing The Latest Insights, Channels & Strategies To Win Parents & Engage Kids For Exciting, Stand-Out Marketing 

Resonate With Children & Influence Parents To Buy Into Your Brand; Insight-Driven Engagement Strategies For Social Media, Digital, TV & Traditional Advertising Which Boost Conversions 

A One-Day, Industry-Led Conference & Networking Event, 18th May 2016, Museum of London Docklands, Central London. 

Download the brochure here to see the full agenda: 

19 Iconic Brands Speaking From The Frontline: Nickelodeon UK ● Arsenal Football Club ● Hobbycraft ● The Scout Association ● Kerry Foods ● Penguin Random House Children’s ● Museum of London ● WWE International Ltd ● Unicorn Theatre ● NSPCC ● Royal Shakespeare Company ● Turner EMEA (Boomerang, Cartoon Network) ● O2 / Telefónica Europe ● FrieslandCampina UK ● Longleat and Cheddar Gorge ● Nom Noms World Food Ltd ● Penguin Random House UK ● NSPCC ● Marwell Zoo 

Win Children As Fans & Influence Parents’ Purchasing Decisions With Insight-Led, Revenue-Boosting Marketing Campaigns & Targeted Content Per Media Channel To Deliver Top Engagement & Growth:

  1. Real-World Insight Into Parents Today: Get to grips with current trends impacting the purchasing decisions of parents today!
  2. Enthuse & Engage Children! Deliver campaigns which influence kids’ decisions, behaviours and responses
  3. Win & Influence Parents On Social Media: Drive brand growth, advocacy and purchasing on the latest social channels with targeted and engaging messaging and content for parents
  4. Responsible Social Media Strategies For Children: Deliver what kids want from social media with the right content, tone and platform mix for genuine brand interaction
  5. Engaging Digital Strategies? Harness innovative content techniques which engage kids and parents – whilst remaining compliant
  6. Showcasing Innovative Engagement & Content: Establish real brand affiliation and boost ROI with multi-channel campaigns which enthuse kids and parents alike
  7. Best-In-Class YouTube Techniques: Develop, sustain and grow your fan base with creative, insight-led content which truly captures imaginations
  8. Is TV Still King? How are changing viewer habits impacting TV advertising reach and ROI? React, anticipate and respond with insight-driven, innovative strategies which justify spend
  9. Drive Conversions & Engagement With The Right Channel Mix: Determine which blend of traditional and digital strategies best drives conversions and sustains customer engagement

For more information please please call us on +44 (0)20 3479 2299 or email infoatkidsandparentsconference [dot] com


Global Insight Conferences