Re: UKNM: Banner ad release

[Phil Gyford]

At 10:24 am +0000 23/3/99, Paul Douglas wrote:


>Date: 23rd March 1999

>Release: Immediate

>

>PENTACOM TO LAUNCH WORLD'S FIRST INTERACTIVE BANNER ADS AT

>INTRANET EXPO'99


>specific Internet sites. ActiveAdvertiser banners, on the other hand,

>involve viewers by encouraging them to either play an interactive game

>or use pull-down menus to navigate to further locations.


Ahem. So the java banners for BusinessNet which were on Capital

Interactive's sites in the autumn of '97, and which included "interactive

games" like golf, simple simon etc were something else then? (This was

before I joined CI.)



 Phil Gyford

 http://www.gyford.com /

philgyford [dot] com

 h:0171.622.9058 / w:0171.622.9058 / m:0850.958.299

 Deputy Editor, Capital Interactive / http://capitalinteractive.com 

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