Re: UKNM: Online Media Buying/Selling..end of the personal touch?

[Lee Rickler]

At 12:02 22/10/98 +0100, you wrote:

>I've come across FlyCast before, haven't several other automated solutions

>been less successful? Are any of the big media buying points making use of

>these systems?

>

>I wonder if most media buys are done through a small-ish network of

>contacts at major sites, but this is probably a huge over-simplification.

>Got me wondering though.

>

>

>Toodle Pip

>

>Sam


Isn't inevitable that in the end it'll be just the big boys selling/ buying

to/ from the other big boys ?


	Lee