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Subject: Re: UKNM: Unsolicited Email
From: Stefan Magdalinski
Date: Mon, 25 Oct 1999 05:02:48 +0100

Tim Ireland wrote:
>
> From: Charles Meaden <cmeadenatdigitalnation [dot] co [dot] uk>
> > Ideally your client should change all the forms on their web site, so
> > that people have the chance to opt in.
> >
> > However in the meantime, they should do the following when they
> > send out any mailings
> >
> > 1) Let the recipient know how to unsubscribe from any mailing
> > 2) Let the recipient how their address was obtained.
> >
> > Both of these should be promiently displayed at the top of any
> > mailing
>
> Wouldn't hurt, either, to show the company's human side
>
> Something like:
>
> ==================================================
> OOPS! Recently you filled out a form on our site at www.???.co.uk. We have
> just discovered that the 'I don't want any more information' option button
> was missing (apparently it had taken the week off to visit relatives in
> Scunthorpe). The end result is we now have a list of people who have shown

I would recommend changing the destination of it's holiday. For some
reason, scunthorpe finds it very difficult to get past many corporate
email obscenity filters.

;)

> Tim Ireland
> Senior Copywriter
> DESIGNERCITY LIMITED
> Email: timatdesignercity [dot] com
> URL: http://www.designercity.com
> Have it your way @ www.funmail.co.uk

--
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Replies
  Re: UKNM: Unsolicited Email, Charles Meaden
  Re: UKNM: Unsolicited Email, Tim Ireland

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