Re: UKNM: Customer email

[Stefan Magdalinski]

Russell Buckley wrote:

> 

> Stephan writes:

> 

> >anyone got any stats for how many customer emails typical ecommerce

> >sites get?

> 

> No stats as such and it varies so much anyway. We have found anecdotally

> that punters will send up to 3 or 4 emails before ordering. It tends to be

> lower, the better known the brand.


got a URL for the site where this is the case?


3 or 4 as an average? or the extreme case.


if it's average, then you must have some UI problems, or be selling

extremely high value stuff.


> 

> Obviously, if the site doesn't reply or leaves it too long (same thing

> really), they don't go on to the order stage.

> 


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