RE: UKNM: who buys words?

[Tim Satchell]

Mark,

Content syndication is certainly a realistic plan, assuming two things:

*	it's good copy, written and subbed by qualified journalists or by

experts in their given field

*	that it's supplied to a regular daily or weekly deadline. If it's an

ad-hoc collection of features written as and when required, then it's harder

to sell.

There's a wide range of companies willing to pay for good and regularly

updated content to keep their websites fresh. Editorial isn't everyone's

area of expertise so it's often easier to buy it in.

As to companies that aggregate and syndicate content online, well, I'd be

remiss not to mention ourselves, www.oeb.co.uk, there's also

www.moreover.com, plus a couple of American online content syndicators have

recently set up in London - www.isyndicate.com and www.screamingmedia.com.

Regards,

Tim Satchell


Managing Director

Online Editorial Bureau

www.oeb.co.uk


> -----Original Message-----

>

From: Mark Walker [SMTP:markscip [dot] org [dot] uk]

> Sent:	Monday, September 04, 2000 10:01 AM

>

To: uk-netmarketingchinwag [dot] com

> Subject:	UKNM: who buys words?

>

> Hi all

>

> I co-run an online-only magazine site that's built steadily for the past

> 12

> months or so. The publishing biz isnt my main area of expertise so I'm

> looking for some help..

>

> The site features mostly localised content (ie UK regional) but generally

> above-average features and reviews of music, film, theatre, etc, produced

> by a mix of journos and wannabe journos on a data-driven site that's about

> to be xml-enabled.

>

> Anyway, we've got stories coming out of our ears and we reckon we could be

> re-selling the content.

>

> I have some ideas and contacts, and have found things like www.uclick.com,

> but can anyone tell me:

>

> a) is this a realistic plan?

> b) if so, who to approacch, on what basis, etc

>

> on-list for general advice - off-list for further details

>

> thanks

>

> mark

>

> Mark Walker

> Project Manager



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