Re: UKNM: The truth about the value of Coke's brand

[Steve Johnston]

Coupla moments on Google confirms:


http://www.lineone.net/express/99/12/16/features/fcolcomment2-d.html

http://www.icubed.com/~colagrrl/xmas.htm


Steve

----------------------------------------

stevejohnston [dot] co [dot] uk

t: +44 (0) 7050 6050 33

f: +44 (0) 8707 3455 33

----------------------------------------


----- Original Message -----

From: will rowan <

willthecustomer [dot] co [dot] uk

>

To: <

uk-netmarketingchinwag [dot] com

>

Sent: Monday, September 11, 2000 2:25 PM

Subject: Re: UKNM: The truth about the value of Coke's brand



> Sam, I wish it weren't so, but Mark Prendegrast's 'For God Country and

Coca

> Cola'  (an unauthorised but authoritative history of the company, see

pp181)

> cites 1931 ads by Sunny Sundblom as the origin of a coca cola red santa.

>

> How long before Ferrari red turns into Marlboro red?

>

> Sam Carrington wrote:

>

> > AFAIK the "Red and white father Christmas invented by Coke" myth is

> > exactly that - the viral power of the message behind the myth being such

> > that you have believe the story, and re-reported it as fact. I could be

> > talking rubbish of course. I think the image of father Christmas also

> > has a lot to do with pagan symbolism, Fly Agaric mushrooms and lots of

> > other things I know nothing about.


[Sam says: msg chopped]



~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  The biggest, best Chinwag Networking party...ever...

    **27th September 2000**  put it in your diaries now

     To reserve your place email

partychinwag [dot] com

  To sponsor the event email

spareanychangechinwag [dot] com

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  To unsubscribe or change your list settings go to

http://www.chinwag.com/uk-netmarketing or

helpchinwag [dot] com