Competitive or collaborative - are search and recommendation chalk and cheese or will they seamlessly blend? Debate the issues with MediaVest, Base One, Trusted Places, Reevoo and The Filter...
From the MP3 to the tweet, it seems everything's going micro. Myspace, LastFM, The Guardian and more discuss the impact for brands, content owners and business...
As online content diversifies, new forms of advertising are emerging to keep in step with this ever changing landscape. The next Chinwag Live looks at trends beyond the banner...
What constitutes success in social media? Traffic? Return on investment? Accumulating social capital..? Discuss the issues at the next Chinwag Live session...
As the skills shortage worsens, what can we do to ensure the UK remains a global hub for digital media? Chinwag Live brings together intiatives and ideas in an open panel and community debate...
Does the future fill you with excitement or gloom? As 2007 draws to
a close, Chinwag assembles some leading figures from digital
marketing and advertising to gaze into their crystal balls and
predict where we'll be in 5 years time.
After nearly a decade of hype about webcasting and the like, what is the real state of the web TV landscape? How will business and production models develop online? What will become key factors in the success of video content on the web? What will the future hold for this medium?
This Chinwag Live session at ad:tech London asks: how will the growth of widgets, aggregators and web-feeds effect the online and mobile media landscape?
When you can get all your favourite bits of the web delivered to a feed reader or a personalised homepage, bypassing the "destination website" setup, what are the implications for brands, marketing and digital media?
Mobile business models are starting to shift, and with them the mobile value chain. How will these changes grow the mobile market and who will benefit? Will 2007 be the tipping point?