events

Digital Mission will be returning with its fourth expedition to New York next Spring, from 18th - 22nd February 2013 to take full advantage of the 150+ events taking place during Social Media Week New York.

Following on from 2010's successful Digital Mission to NYC trip, this Mission to New York will co-incide with Social Media Week New York. We'll be putting together a Mission Programme (see more below) but we'd also like to make Digital Mission as open and collaborative as possible, so we'll also be holding a Meetup on Thursday 22nd November where you'll be able to suggest anything you'd like to see included in the trip.

The third annual London Social Gaming & Gambling Summit (15th Nov) is a conference focused on the intersection of mobile gaming, immersive worlds, real-life brands, and social networking. 

We're delighted the organisers have offered one lucky Chinwagger the chance to win a free conference ticket worth £450.00.

Entering the competition could not be easier, simply fill in the form below by Thursday 8th November and a ticket could be yours.

IC tomorrow, part of the Technology Strategy Board, have launched a Digital Innovation Contest for Music.

There's £150k up for grabs in this contest to encourage digital innovation in the music sector. The contest has six challenges under three themes: rights and monetisation; digital and live music; and linking digital to physical.

Global Dawn's event, Personalisation Using Social Data in a World of Noise, took place at the Sport, Entertainment & Culture Hub at Engine on Wednesday 26th.

The event explored why personalisation has become so fundamental to business, and why is “social data” the key to unlocking the promise of one-2-one marketing? It also looked at exactly how to harness social data, pin-pointing exactly what data is important in a haystack of social noise.

Taking place on Wednesday 26th Sept at the Sport, Entertainment & Culture Hub at Engine, DOCO's Through the Eyes of a Child: The Social Media World of 6 - 11 Year Olds took the audience on a journey into the mind's of children and how they see and use social media.

Kids are inherently social and are very active on many social media platforms; therefore they are a hugely important part of the social media landscape. Platforms such as Facebook, Moshi Monsters and Club Penguin are arguably making a significant influence on the development of this first generation of social media users, yet this audience is isn’t often discussed and as such is not properly understood.

This discussion focused on what kids are doing on these networking sites, how and why they are so engaged with each other and the platforms, and looked at the psychology behind these behaviours. The event explored what we can learn from today’s generation and what implications these hold for the future.

A list of the top brands that 18-24s love has been revealed by The Beans Group. The results are the output of a month-long research project, The Youth 100. We asked young people to reveal their sentiment towards brands across industries ranging from technology, fashion and entertainment to retail, travel, finance and more.

Over 1,000 18-24s gave their views. We used an online survey to measure sentiment, and followed it up with focus groups.

The Impact of Mobile on Social, hosted by The Engine Group took place on Tuesday 25th at the Sport, Entertainment & Culture Hub at Engine.

This panel discussion looked at how mobile became the main platform for brands and agencies to engage consumers, with Dan Beasley, Head of Mobile at JAM (@danbeasley1), Ronan Shields, Reporter for New Media Age (@ronan_shields), and John Bartleson, Director of Marketing D2C at Telefonica Digital (djjohnbee). Check out the livestream below for more.

The British Interactive Media Association (BIMA) have announced the shortlist for the 2012 BIMA Awards, hailing it as the most diverse agency spread in recent years.

Finalists for the 27th annual awards included Heinz for Get Well Soup, Skype for Say it with Skype, the Kaiser Chiefs bespoke album creation experience, BBC Sport’s website relaunch, Nike Academy, Pottermore, M&S for Pass the Parcel, and Microsoft for Brandon Generator.

We're delighted to announce the line-up for what promises to be an insightful panel at this Wed's Chinwag Live: Webs of Influence event.

The panel spans the worlds of psychology, neuroscience and behavioural economics and there'll be plenty of time for audience Q&A, featuring Sarah Wood, Co-Founder of award-winning social video platform Unruly, Dawn Smith from Digitaria, the driving force behind KONY 2012's viral campaign, Jon Murphy from Oban Multilingual an expert in country-specific SEO and cultural insight and Rob Tezska, Cognitive Pyschologist and Science of Magic PhD student.

The debate is chaired by Nathalie Nahai, The Web Psychologist and author of Webs of Influence: The Psychology of Online Persuasion. Nathalie will kick off the session with a whistlestop tour of some of the highlights from her book.