media

At the intersection of the worlds of psychology and marketing, a new discipline is emerging that analyses behaviour and provides actionable insight for forward-looking marketers. This session brings together leading experts in the field to share their insight.

This panel will explore the relationship between publishers, brands and social networks, with innovate case studies from Yorkshire Tea’s recent integrated campaign featuring their tea van, Little Urn, which’ll be making an appearance at the SMWLDN Hub throughout the day dishing out cups of tea.

Teenagers are different. Studies indicate that social may actually be altering the physical make-up of the brain. What impact is this having on behaviour? Relationships? What impact will this have on brands, their marketers & the relationship with the generation of social media natives?

How social media trends, disciplines and tactics are being used inside organisations to revolutionise internal communications, collaborative working, customer care, product development and building profitability.

An exhibition of Work-In-Progress from the Animation department of the Royal College of Art.

Beyond will be developing a study for SMW that offers a unique & substantiated perspective on the changes that lie ahead for the nature of online sharing. This study will comprise a consumer survey about attitudes towards sharing currently & looking ahead, as well as the curation of perspectives from a variety of industry leaders on this topic.

Get a grip on digital technology http://enablingdigitaldevelopment.eventbrite.co.uk/

Evidon ePrivacy Webinar The webinar will provide a concise update covering the latest advice from the UK’s Information Commissioners Office (ICO), the Internet Advertising Bureau UK, the Article 29 Working Party, and businesses themselves that are working proactively to ensure compliance with the ePrivacy Directive by the 25 May deadline.

Two days of interactive & engaging conference featuring leading key figure keynotes, brand case studies, topical Q&A and debates, exhibition hall, workshops and networking.

This session is about connecting the dots between feature phones, smartphones and social networks to uncover a path towards global connectivity

The event will discuss the power of Social Business and how this can be used to to harness the willingness and ability of consumers, stakeholders and staff to get closer to, and more involved in, the delivery of business critical processes and practices.

X Media Lab Bath gathers digital media and entertainment visionaries from around the world to share their insight into the rapidly evolving media, entertainment and technology industries. It is your chance to learn how to succeed in today's environment and to thrive in tomorrow's.

techpitch 4.5 is an evening pitch event created by 2Pears, in order to showcase some of the latest tech startups, including some of the startups that have taken part in the UKTI pitch-training workshops in the past 6 months.