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Flash joins the search party as Adobe embraces SEO


Adobe is creating programs that will make their applications search engine optimised and they’re providing their optimised Adobe Flash Player technology to Google and Yahoo to enhance search engine indexing of the Flash file format (SWF).

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26 August 2008 by Suzanne Morrow

Euro IA: Redrawing the map

EuroIA invites your participation to this premier European event on Information Architecture. Two incredible days of presentations, panels, and networking with information architects from across Europe and around the world.

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Date: 26 September 2008
Location: Tuschinski Theatre, AN

Linux Expo Live

LinuxExpo Live will focus on the benefits of open source to all companies from large enterprises through to SMEs, showcasing just how much the technology and service levels have developed over the last two years.

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Date: 23 October 2008
Location: Olympia Conference Centre, UK

Black Hat marketing: the dark side of search

What are you - white hat or black hat? Grey hat perhaps? Or do you just like to dabble but aren’t that fussed either way..?

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18 August 2008 by Suzanne Morrow

Chinwag Live: Search and LBS

Is an alliance of mobile search and location-based services poised to take the consumer experience and wireless marketing world by storm? Discuss the issues with Plazes / Nokia, Taptu, Rummble, The Cloud, Msearchgroove and more...

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Date: 7 October 2008
Location: The Slug & Lettuce (Downstairs), UK

Chinwag Clinic: Search Marketing Surgery

New collaborative consultancy session! Focused, afternoon discussion of your questions about all aspects of search engine marketing with peers and industry experts from Guava, I Spy Search and Bigmouthmedia...

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Date: 30 September 2008
Location: eOffice, Boardroom e01, 2 Sheraton Street, W1F 8BH, UK

Flag and Bell Pub Crawl

The Flag and Bell is a free networking event for anyone interested in search engines, the Internet or web technology.

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Date: 2 September 2008
Location: The Big Chill House, UK

Paid Search Marketing (PPC) - Best Practice Guide

Topic: 
marketing
search
Publisher: 
e-consultancy.com

Our Paid Search Marketing (PPC) Best Practice Guide will help beginners and experts implement and execute PPC strategies to maximise return on investment.

This is a thorough update to our original 2006 guide and includes information on recent developments including:

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12 August 2008 by Deirdre Molloy

Search Engine Optimization (SEO) - Best Practice Guide 2007

Topic: 
marketing
technology
search
Publisher: 
e-consultancy.com

This comprehensive SEO Best Practice Guide will help you understand search marketing like never before! At over 200 pages, it contains everything you need to know about search engine optimization, whether you work for an in-house client team or for an agency. The SEO Best Practice Guide is invaluable for anybody working in internet marketing, or looking to appoint an SEO agency, or simply trying to secure better Google rankings.

Why you need this guide to SEO…

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12 August 2008 by Deirdre Molloy

Cuil and the heated debate

You will no doubt have seen the launch of Cuil last week, but have you seen the volume and intensity of [mainly negative] commentary surrounding it? I published an article on the Cheeze blog, outlining five reasons why Cuil could be the future of search. Within minutes we had many comments, all berating Cuil for its lack of size, its struggle with uptime and it's look and feel.

Other bloggers went as far as calling Cuil 'liars' [the bloggers' words not mine] whilst many articles covered the negatives.

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4 August 2008 by Jamie Riddell

Bristol Knowledge Unconference

Bristol Knowledge Unconference is an “Unconference” specifically about Knowledge. The event is themed around the general subject of Knowledge.

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Date: 5 September 2008
Location: eOffice, UK

Could BOSS be the saviour of Yahoo search?

Yahoo recently launched their open source search tools, under the name BOSS ( Build Your Own Search Service ). The published aim of BOSS is to grow the breadth of search offerings using the Yahoo technology. Use of the Yahoo technology is free in return for Yahoo selling ads against the search results. There are plans for Yahoo to start sharing [what little] revenue they achieve from these new search tools.

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24 July 2008 by Jamie Riddell

Chinwag Live: Search vs Recommendation

Competitive or collaborative - are search and recommendation chalk and cheese or will they seamlessly blend? Debate the issues with MediaVest, Base One, Trusted Places, Reevoo and The Filter...

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Date: 2 September 2008
Location: The Slug & Lettuce (Downstairs), UK

Comparison Engines Buyer's Guide 2008

Topic: 
search
Publisher: 
e-consultancy.com

Overview

Author: Linus Gregoriadis and Aliya Zaidi, E-consultancy
Pages: 143 pages
Structure: Market trends and issues; tips and pitfalls; 16 comparison engine profiles

About this Guide

This buyer's guide is aimed at those who are investigating the market for comparison engines, with profiles of 16 leading comparison websites.

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11 July 2008 by Deirdre Molloy

Search Engine Marketing: Buyer's Guide 2007

Topic: 
search
Publisher: 
e-consultancy.com

Overview

 

Author: Richard Maven and Linus Gregoriadis, E-consultancy
Pages: 265 pages
Structure: Market trends and issues, vendor profiles of 31 UK agencies

About this Guide

The guide is primarily focused on the UK search market, with profiles of 31 leading agencies operating in the UK.

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11 July 2008 by Deirdre Molloy