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Subject: Re: UKNM: Putting a value on users
From: Freddy Fulton
Date: Fri, 16 Jul 1999 13:13:05 +0100

I would have thought that it's because the bulk of AOL members have been
signed up and online alot longer and are far more netsavvy (big supposition)
than Freeserve people. I would think that, providing what I have said so far
is correct, AOL users are far more likely to return higher purchasing figures
online than would Joe Dixons, the high street punter....

Anyway, just to make you all a little jealous, I am off to Tobago for 2 weeks
for serious bit of chillout.

Fred

Nick Gilbert wrote:

> Hi all,
>
> Does anyone know how Freeserve came up with a value of 1500UKP per
> subscriber? I seem to remember AOL valuing its users at $8000 per
> subscriber and can't see why their valuation would be higher than
> Freeserve's.
>
> Any thoughts anyone?
>
> Cheers,
>
> Nick
>
> Nick Gilbert
> NewsNow Publishing
> Tel: 0171 720 2727
> http://www.newsnow.co.uk
>
> Find out how to get a customised newswire on your site
> http://www.newsnow.co.uk/info/NewsNowDirect.htm

--
Fred Fulton
BiblioTech
2, 50 Carnwath Road
London
SW6 3EG
0171 384 6957
freddyatbibliotech [dot] net

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Replies
  UKNM: Putting a value on users, Nick Gilbert

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