Social Media Week London
Social Media Week is returning to London from 23rd - 28th September 2012, joining twelve other cities across the world in a hectic week of panel discussions, presentations, meetups, barcamps, and loads more. Keep up-to-date with Social Media Week London on Twitter & Facebook and of course the blog. Why not be part of Social Media Week London, find out how to get involved.
As part of Social Media Week 2012 I will be providing 1-2-1 coaching sessions free throughout the week to SMW attendees.
In return all I ask is for those taking up the offer to be prepared to share a little of their digital or social media expertise and wisdom to help me get to grips with my own communications challenges in 2012.
This session will explore the digital industry’s seemingly insatiable appetite for social media skills. But where are the skills coming from? Academia? On-the-job learning? Is social media baked into the DNA of the digital natives? This session includes a buffet lunch starting at 12.30pm. Grab a place now.
Mon, 13 Feb
This seminar is the “what, why, and how” of social campaigns: how to drive repeat business and amplify word of mouth by engaging your happy customers, stay top of mind to make it easy for them to share your message, and measure results.
Mon, 13 Feb
Through case studies, we intend to highlight the key ingredients to creating a successful online community and the key challenges companies face when designing appropriate community platforms.
Join us for an enlightening, interactive debate with a mixture of journalists and social media fanatics to explore how twitter is changing the news industry, how journalists use social media to connect to the story and how collaborative reporting is leading to activism and change.
Mon, 13 Feb
This event explores the direct relationship celebrities now have with the public through social channels. It will discuss the importance of reputation management and the social responsibilities of communicating en-mass.
Tue, 14 Feb
Seen through the prism of the family, this session will investigate the dynamics of the socially connected family unit and how marketers engage. We’ll explore how children and parents use social media both separately and together and the effects of this on relationships between the generations.
This is the session where you can ask “How do I start?” or “I have a really naïve question but…” – no question is silly.
Aimed at Startups or those who are new to Social Media we’ll focus on the three core themes: The What, How and So What
Join Brandon Berger, Chief Digital Officer at Ogilvy & Mather, and top digital/social decision makers at Ford, Amex and IBM for a true insiders look at how social media is changing the world’s biggest companies.
Tue, 14 Feb
It’s Valentine’s day and the billions of people using social media will be connecting, friending, ‘booking, liking, plusing, klouting, IMing more than ever before. How our relationships and our affections are being moulded by the technology? Join our expert panel to find out more...
Online freedom is a hot topic: from individual users, to the corporate world, to governments and lawmakers the challenges are coming thick and fast. This global keynote interview features Mark Stephens CBE, one of the UK’s leading legal minds, a veteran of Wikileaks & Hackgate, reknowned for his take on global freedom of speech and censorship.
This free social media management workshop is part of Social Media Week London 2012 @ Exmouth House Social #ExHoSo
How Social is changing the way we consume entertainment? From friends’ recommendations and discussion, to acting as a distribution platform for content, to social commerce and the popularity of applications such as Zeebox, social media now touches almost every point in the decision making process and consumption of films, TV and gaming.
Wed, 15 Feb
Teenagers are different. Studies indicate that social may actually be altering the physical make-up of the brain. What impact is this having on behaviour?
Relationships? What impact will this have on brands, their marketers & the relationship with the generation of social media natives?
This panel will explore the relationship between publishers, brands and social networks, with innovate case studies from Yorkshire Tea’s recent integrated campaign featuring their tea van, Little Urn, which’ll be making an appearance at the SMWLDN Hub throughout the day dishing out cups of tea.
Wed, 15 Feb
In this social media lab, you’ll get your chance to soak up some inspiring stories about starting a business, working for a cause, doing good or turning an idea into a successful career… all with the help of a little social media (of course).
A panel of graduate students in the Masters of Digital Marketing Program will be presenting perspectives from their local communities around the globe on how social media in their country has been affected by those issues or how those themes have changed the social media landscape.
This session is about connecting the dots between feature phones, smartphones and social networks to uncover a path towards global connectivity
Thu, 16 Feb
Beyond will be developing a study for SMW that offers a unique & substantiated perspective on the changes that lie ahead for the nature of online sharing. This study will comprise a consumer survey about attitudes towards sharing currently & looking ahead, as well as the curation of perspectives from a variety of industry leaders on this topic.
Thu, 16 Feb
As part of Social Media Week London, Catalysis is hosting an event that explores the unique challenges that B2B social media campaigns present. There will be two presentations from leading technology companies, CA Technologies and Polycom, followed by a Q&A session. Register here: http://bit.ly/wfzkr9
During this session, our world class panelists will discuss real-world case studies and best practices learned from small businesses, highlighting how email and social media work hand-in-hand to grow business, and how to best leverage both channels to drive quality engagement, sharing and create positive word of mouth.
Thu, 16 Feb
At the intersection of the worlds of psychology and marketing, a new discipline is emerging that analyses behaviour and provides actionable insight for forward-looking marketers. This session brings together leading experts in the field to share their insight.
Thu, 16 Feb
Join us to hear the latest thinking on social media and our wider social worlds from Google experts, academics and advertisers including the legendary Robin Dunbar (of Dunbar's number fame), Cadburys, Oxfam and senior Googlers.
Thu, 16 Feb
This event brings together some of the UK’s smartest in-house social media practitioners to explain the challenges they faced, how they overcame them, and their tips to achieving success in some of the most challenging corporate environments. It’s a must for anyone looking to build their internal social media capability.
Chaired by the BBC’s director of 2012, Roger Mosey, this event brings you the athletes’ and broadcasters’ view, with reigning Olympic gold medallists and world rowing champions Mark Hunter MBE and Zac Purchase MBE on the panel,alongside athlete-turned-broadcaster Gail Emms, and Lewis Wiltshire from BBC sport.
Thu, 16 Feb
We're pleased to announce our February event will be held on the Thursday 16th as part of Social Media Week (SMW) London 2012.
How social media trends, disciplines and tactics are being used inside organisations to revolutionise internal communications, collaborative working, customer care, product development and building profitability.
Fri, 17 Feb
media140 are excited to present a special screening of Twittamentary as part of London Social Media Week 2012 on the 17th February.
Sat, 25 Feb
Schedule:
10:30 Arrive
11:00 Start
12:45 Lunch
13:45 Further discussions
14:15 Drinks and Networking
As part of the global festival that is Social Media Week, taking place in 14 cities this September including our very own capital, we’re asking you to represent London and capture it’s unique British beauty. This contest will be taking place across all this September’s host cities, including Barcelona, Berlin, Bogota, Chicago, Doha, Glasgow, Hong...
We have a VERY exciting announcement for the future of Social Media Week London, and we wanted you to be the first to know! You may have heard that the first few cities returning to Septembers Social Media Week lineup have been released. London, Social Media Weeks second largest city, will also be joining this...
Our pals at BBC hosted their very own Social Media Week event in London this year. Did you catch it? ‘Social Media, The Olympics and BBC – Preparing for London 2012‘ is now available to watch on video at Chinwag.com! The session boasted a very athletic panel, including Olympians Gail Emms, Zac Purchase MBE and Mark...

