social media analysis

Insight 2.0: The Future of Social Media Analysis, London, UK

Insight 2.0: The Future of Social Media Analysis on Friday 27 April 2012 in central London is designed for everyone interested in the potential of social media data to stimulate data-driven discovery and decision-making in this hyper-connected digital era.

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Date: 27 April 2012
Location: Jeffrey Hall, Institute of Education, UK

Internet Trends: Social Media Fatigue, Real-Time, Mobile and TV Content Grow

Insights by James Chen

Chinwag's Sam Michel recently wrote about survey results claiming early adopters were growing weary of social media and when we spotted similar results in the recent wave of results from GlobalWebIndex from our friends at Trendstream, we asked for more detail.

And they didn't disappoint, here's a round-up of the five key trends from the 5th wave of their research. This analysis of key changes in behaviour is based on interviews with early 100,000 individuals in 27 key internet markets (full presentation is embedded below).

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