Email and Social Media: The New Rules of Engagement - Panel Session

Event Info

Thu 16 Feb, 2012 from 11:00am - 1:00pm
Design Council
34 Bow Street
London, WC2E 7DL, UK (Map)
Cost: Free


The debate between email and social media is often overplayed.  In today’s world, it’s clear that both channels are critical components to an effective marketing mix. In fact, email and social media are more similar than they are different. The best marketers understand that the two channels work best when combined into an integrated marketing strategy.

During this session, our world class panelists will discuss real-world case studies and best practices learned from small businesses, highlighting how email and social media work hand-in-hand to grow business, and how to best leverage both channels to drive quality engagement, sharing and create positive word of mouth.


Filmed by Kinura


Dan Martin

Tamsin Fox-Davies
Founder, Tamsin Fox-Davies

Erica Ayotte
Social Media Manager, Constant Contact

Luke Brynley-Jones
Founder, Our Social Times 


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