Re: UKNM: old chestnuts: upfront registration

[Tim Ireland]

I'd like to barrel in on this topic by saying that I do not trust 'stats' in

the first place (see: lies, damn lies and statistics).


That said, the great majority of Internet users are after anything they can

get for free - they also like to feel anonymous whenever possible.


It is highly unlikely they will register for a 'site unseen' (unless they

had already read literature on it or it had been highly recommended by

someone they knew).


I know this may not be of much help if the party who 'needs convincing'

wants to see something on paper, but if they are blind to basic human nature

then perhaps they are beyond help.


��


Tim Ireland

Senior Copywriter

DESIGNERCITY LIMITED

Email:

timdesignercity [dot] com

URL: http://www.designercity.com


Have it your way @ www.funmail.co.uk

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