media

The afternoon of Tuesday 25th at the Sport, Culture & Entertainment Hub saw Eventbrite's How Social Media Powered the Pop-Up. From boutiques to burger bars, cinemas to spas - pop-ups are delighting curious Londoners all over the city.

But how do these one-off ventures create lasting buzz? And what makes some pop-ups mythical, and others missable? Most work without the luxury of big brand marketing budgets.

This panel discussion brought in the experts behind the pop-ups, including Andrew Swain (Boxpark), Alice Hodge (Art of Dining), Max Bergius (Art Wednesday), Sam Michel (Chinwag) and Dan Young (Young & Foodish). Check out the livestream below and get in on the pop-up discussion.

Tuesday morning at the Sport, Entertainment & Culture Hub at Engine saw The Decision Makers: The Truth Behind the Family Purchase Dynamic, hosted by DOCO London. Catch up with the Livestream below.

Families in the UK spend around £187B a year yet not much is known about the complicated decision making dynamic that goes into how that money is spent. This session looked at who in the family makes what decisions and how the members of the family influence each other and what role social media plays in inter-family communications and the decision making process.

The British Interactive Media Association (BIMA) have announced the shortlist for the 2012 BIMA Awards, hailing it as the most diverse agency spread in recent years.

Finalists for the 27th annual awards included Heinz for Get Well Soup, Skype for Say it with Skype, the Kaiser Chiefs bespoke album creation experience, BBC Sport’s website relaunch, Nike Academy, Pottermore, M&S for Pass the Parcel, and Microsoft for Brandon Generator.

What's Happening to the Memesphere, hosted by Jam's Kate Miltner (@katemiltner) took place on Monday 24th September at the Sport, Entertainment & Culture Hub at Engine. Catch up with the livestream below.

Memes used to be the province of an internet subculture based around sites and forums like 4chan and Something Awful. But over the past few years, memes have gone from “inside jokes your friends don’t get” to a key element of cultural discourse and a part of the mainstream news cycle. During the session, Kate Miltner discussed how the memesphere has evolved, where it might be going and what these changes mean for the online cultural landscape.

Want to know what holds the key to global enterprises unlocking up to £800million in economic value on a yearly basis? 

Social technologies have been the fastest adopted form of media in human history, and according to McKinsey Global Institutes (MGI) recent report “The Social Economy: Unlocking Value and Productivity through Social Technologies" we're still only at the beginning of what the potential impact of these technologies could be. Two-thirds of this potential £800million lies within the need to improve collaboration and communication within and across enterprises. Social technologies are no longer merely a 'new media platform', but an increasingly necessary business tool.

MGI’s findings suggest that by fully implementing social technologies, companies have an opportunity to raise the productivity of interaction workers - high-skill knowledge workers, including managers and professionals - by 20-25%!

With four fashion events and the chance to win a trip to LA...Fashion is in the air!!

This Thursday, 27 Sep, Social Media Week London will be holding it’s fist ever Fashion Day supported by Nokia at the Sport, Entertainment & Cultural Hub @ Engine.

Highlighting the impact of social media in the fashion industry, new trends, challenges, the future, and much more will be featured during SMWLDN fashion day.

The day will be split in to four sessions focusing on different areas as depicted below:

Need a foot in the door into the digital and social media world? Eager to get yourself in front of leading brands and agencies? Feel you could do with some advice on improving your CV and Portfolio? Want an inside view into how recruiters view your job profile?

If you answered YES to one or more of the above questions, it sounds like you need to get yourself to Chinwag's Careers Day at Social Media Week London on Friday 28th Sept 2012!

Hundreds of graduates, job seekers and experienced workers looking for that next challenge will be flocking to the Careers Day to meet the likes of Nokia, Imagination, News International, Ve Interactive, Dow Jones, Milkround, PutItOut and more! So don't miss out - REGISTER NOW! Check out the Programme below.