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Subject: Re: UKNM: Wake Up! Time to die!
From: Tim Ireland
Date: Thu, 15 Jul 1999 00:43:50 +0100

Stefan Magdalinski brought us the following gem:

> http://www.useit.com/alertbox/990711.html
> "Many marketers are in denial of the plain-spoken message communicated
> by the data. They would like advertising to succeed on the Web just like
> it was successful in the old media they know how to deal with. So they
> keep running banners even though they don't work. I say, let's believe
> the data and move on. "
> stefan


Couldn't have said it better myself - but what would a Copywriter know about


Tim Ireland
Senior Copywriter
Email: timatdesignercity [dot] com
URL: http://www.designercity.com

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  UKNM: Wake Up! Time to die!, Stefan Magdalinski

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