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Subject: RE: UKNM: Poor web site design
From: Cait Hurley
Date: Mon, 26 Jul 1999 10:28:35 +0100

Usability experts.

People who actually listen to users, not Account managers.

> -----Original Message-----
> From: owneratchinwag [dot] com [owneratchinwag [dot] com]On">mailto:owneratchinwag [dot] com]On Behalf Of Ray Taylor
> From: John Braithwaite <JohnBatGBGdirect [dot] com>
> >Example of a poor site - www.waterstones.co.uk - how can a
> company that
> >has re-designed a site three times in six months still get it so
> >painfully wrong?? (Poor use of colours, frames and brains).
> The question of good vs bad web site design comes up more often than
> anything else on the list, but the thing that I find lacking in the
> discussion is any question of objective criteria, methodology
> for assessing
> web site effectiveness, or substantial research on the subject.
> All we get is "I like this", "I don't like this", (obviously
> from people "in
> the know" rather than potential customers).
> Everyone has an opinion. Who's got the facts?
> Ray Taylor

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