UKNM: tesco...

[Sara Waller]

But at the end of the day, the selection fulfillment and delivery all

depends on the particular local store. Back to the human element (a.k.a.-

human error)


I have used Tesco.com 3 times. Unfortunately I fall within the Lewisham

megsatore catchment area. The orders have always been hours late,

incomplete, badly judged substitutes and forgotten purchases. 


However they did waive delivery and drove back twice after one delivery

(forgot gin, then forgot fags) so customer service crisis management is top

notch !



Sara Waller

Undernet Marketing Manager

Outrider

One Paris Garden

London

SE1 8NU


DL 0207 803 2381

DF 0207 803 2082

M   0777 624 0060

Swalleroutrider [dot] com

 <

Swalleroutrider [dot] com (mailto:Swalleroutrider [dot] com)

>  



		-----Original Message-----

		From:

Speechradaol [dot] com

 [

Speechradaol [dot] com (mailto:Speechradaol [dot] com)

]

		Sent:	Monday, November 20, 2000 10:40 PM

		To:

uk-netmarketingchinwag [dot] com

		Subject:	Re: UKNM: Waitrose man in The Guardian


		Amazing, ain't it. I had dinner on Saturday with 2 other

couples, the 3

		wives

		(Yeah, "wives", not "partners", quaint eh?) all computer /

internet phobics.

		A chance comment ended up with all 3 of them saying they

were going to order

		the weekly shop on-line from now on. And I can tell you

those 3 could feed a

		small country with their weekly Tesco spend.  On produced so

many Tesco

		computer vouchers for a local school they say she owns the

computer suite.

		Michael


		In a message dated 20/11/00 14:24:06 GMT Standard Time,

brooneyfirstpersonglobal [dot] com

 writes:


		<< Did anyone else read the piece in Thursday's OnLine by

Mark Price,

		marketing

		 director of Waitrose.


		 Boiled down to: "My driver (really) Vince, and my secretary

(Debbie) tell

		me

		 that the Internet is really difficult to use, so it will

never catch on.

		 Anyhow people don't really want to sit at home, order their

goods online

		and

		 have them delivered by some man in a van. No, much better

to drive 5 miles

		 to visit some piss poor supermarket dragging your screaming

children with

		 you for 90 minutes to discover they don't have half the

things you wanted

		 anyhow".


		 Perhaps this explains why Tesco is the most successful

supermarket in the

		UK

		 and Waitrose is not. Perhaps Waitrose needs a new marketing

director.


		 Ben


		 Ben Rooney

		 Editorial Director, FirstPersonGlobal.com >>



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