social media

Internationally renowned speaker and CEO of PeopleBrowsr UK, Andrew Grill describes himself as “passionate about marketing.”

He tells me he's been an advocate for using technology to connect people for around thirty years – through the current form of social media, amateur radio and even the original online bulletin board. “We've started to call it social media in the last few years,” he says, “it's really about communication.”

Professionally, Anthony Mayfield runs digital agency Brilliant Noise and is the author of best-selling book Me and My Web Shadow. Personally, as I find out, he's a man fascinated by the power and scope of what he calls the social media 'phenomenon'.

Nokia is a brand that has never been afraid to hold it's own in the social space. No doubt as a result of this, they have a global audience of over seven million.

Tejal Patel leads social commerce at Nokia. She's passionate about the accountability and ROI of digital, and during her time with the brand she's been working to prove the value of their social efforts.

Chinwag Live returns next week, and we have a right treat in store for you. Not only do we have Facebook, Nando's, Conversocial, Marks & Spencer and Capgemini on the panel, we are very excited to announce that Robin Grant, Managing Director of We Are Social is joining us to complete the high profile line up.

We're very excited to announce the first Chinwag Insight conference and bootcamp, Chinwag Insight: Facebook Marketing taking place in central London on 5th and 6th Oct, 2011. And for the Chinwag audience, book early and save £100 - on the early-bird rates, too.

Facebook has an audience of over 30m registered users in the UK and 700m worldwide and with a multitude of channels and techniques to target them, what's working, what's not. The conference will look at case studies from Dell, Channel 4 amongst others as well as hearing from Facebook themselves.

So, that's my facetious take on the new feature, Facebook Subscribe, launched yesterday in the run-up to the announcement frenzy of the company's f8 conference.

In a nutshell: Facebook Subscribe = Twitter Follow.

Chinwag Live: When Customer Service Goes Social just got really exciting with the announcement of some leading brands joining the panel.

The event, taking place on Wednesday 5th October, will look into the profound impact social media is having on how corporates interact with their existing and prospective customers.

We are very pleased to announce that we'll be joined by Gavin Sathianathan, Strategic Partner Manager at Facebook, Julia Monro, Community Manager at Marks and Spencer, Boris Jacquin, Digital Marketing Manager at Nando's Australia and Guy Stephens, Technology Consultant at Capgemini (UK).

For the past 2 months I’ve taken on a community management role for a brand that have a community who don’t like to talk. That’s an understatement. They don’t comment, they barely click “Like” on Updates and all of this is causing me a headache.

I have a monthly meeting with the client about the brand and it’s taking a lot for me to explain to them that I am doing my job correctly.

Chinwag Live returns to London on Wed 5 Oct, 2011 with an evening session that explores what happens When Customer Service Goes Social, sponsored by Conversocial.

The impact of social media is having an increasing impact on the way organisations market themselves and interact with their customers. Conversations previously confined to phone or letter are now taking place publicly on Facebook, twitter and other social media channels.

Taking place right in the middle of National Customer Service Week our expert panel will look into the profound impact social media is having on how corporates interact with their existing and prospective customers.