business & innovation

This workshop will focus on how to build revenue models ranging from freemium models, subscription, to b2b2c options.

All businesses want to show up first in an organic search on Google and Bing, but how can you achieve this? This workshop will give you an overview of effective techniques and show you how to get ahead of the competition and increase your customer base and revenue.

In this workshop, we hope to help you discover appropriate ways of fundraising for your company, such as: when and when not to go to a venture capitalist; methods for designing a fundraising strategy, and common issues to watch out for.

This workshop will introduce Google Analytics and explain how to use it effectively and how to integrate it into marketing campaigns. Other analytics tools will also be considered, and participants will be given advice on how to analyze the origins of their web traffic and convert their traffic into sales.

The first workshop in the Online Business Essentials series provides an introduction to the skills required for putting a business online and creating an online presence.

To optimize return on investment you need to measure how users react to campaigns and most importantly what makes a visit into a sale (conversion). In this workshop we will introduce tools and techniques used analyze web traffic.

This workshop will explain how to pick the right key phrases that best fit your business, identify who your searchers are, and which search engines would be best used to draw them in.

This month we will focusing on Metadata - the data about data that lets us find content, contextualize it, stream it etc. As part of an upcoming funding call on 'metadata' by the Technology Strategy Board, we will be hearing more about it from some experts.

Come and see what's new and good in the latest version of Adobe Creative Suite 5. Covered in these sessions will be Design : Photoshop, Indesign, Illustrator, Acrobat Web : Flash, Dreamweaver, and Flash Catalyst

This innovative music journalism course aims to engage a breed of writer who has the drive and talent to steer a new anti-churnalism campaign - with our help.

Sizzling sausages and other char-grilled delights are on the menu combined with the opportunity for the Digital Mission alumni and Bootlaw regulars to gather, mingle, chat and sup a cold beverage. Let's face it, we don't need much of an excuse and it will be the last week of Summer.

Where can you find movies, geeks, entrepreneurs, drinks, snacks and...er...more geeks this Friday? TechHub movie night! Vote for the old school tech film you want to see.