Dark Patterns: User Interfaces Designed to Trick People
Optimising a user's experience is an attempt to improve life for a site's visitors and in doing so, for the site owners in the process. But what happens when usability goes bad?
Harry Brignull's presentation examines the dark side of interfaces, looking at how we're tricked, duped and cajoled towards handing over credit card details, signing up for free products, that aren't really free.
Got some examples of your own? Harry is cataloguing them on the Dark Patterns Wiki.
Photo (cc) Dan DeLuca.
3 April 2011 by Sam Michel
Sam Michel is the founder of Chinwag and blogs here for work, and more randomly at Toodlepip. He runs Chinwag Jobs, Digital Mission and tends to focus on murky place where technology, community and marketing collide. You'll find him on twitter @toodlepip.
Sam Michel is the founder of Chinwag and blogs here for work, and more randomly at Toodlepip. He runs Chinwag Jobs, Digital Mission and tends to focus on murky place where technology, community and marketing collide. You'll find him on twitter @toodlepip.
