SMW London Round-up: From Silicon Roundabouts to a Silicon World over Breakfast, hosted by UK Trade and Investment

Social Media Week London generated so much coverage that it's taken us a little while to pull together all the information. This review brings together the video, photos and coverage from "From Silicon Roundabouts to a Silicon World over Breakfast", hosted by UK Trade and Investment (UKTI).

The breakfast event helped attendees to find out more about using social media and communities to develop international business. UK Trade and Investment (UKTI) are a UK government organisation that help UK firms build their export business.

The barriers to software, tech and mobile companies moving from local to global spaces by exporting their product or service have never been lower but how can you take advantage of the opportunities that are available? How can social media help build an international brand? 

What is the best way of conveying your brand values? Can you stay local and export globally? Learn from the experts who are at different stages of developing their brand, from international players to exciting companies who are moving into new markets.

Video

From Silicon Roundabouts to a Silicon World over Breakfast, hosted by UK Trade and Investment took place on Wednesday 9th Feb 2011 at the Design Council in London. 

The speakers included:

• Ash Choudhury, UK Head of Digital Marketing for Nokia UK
• Mel Carson, Community Manager at Microsoft Advertising
• Wendy Tan White, Founder of Moonfruit
• Chair: Dr Aleks Krotoski, New Media Sector Champion at UK Trade & Investment

Reportage

• Top 10 Social Media Tips to Build International Brands from Social Media Week London by Simone Schuurer, Microsoft Advertsing
• Social Media Week: From Digital Champions to To Silicon Roundabouts by David Waterhouse, Unruly Media
• Social Media Week 2011: From Silicon Roundabouts to a Silicon World by Tech Affect
• From Silicon Roundabouts to a Silicon World over Breakfast (just one event from #smwldn) by Mark Wilson
• From Silicon Roundabouts to a Silicon World: its Social Media Week in London by blur Group
• 'From Silicon Roundabouts to a Silicon World' #smwldn by headsteam
• Some Social Media Week 2011 Blog Coverage by Mel Carson

and amongst the many tweets, here's a select few: 

Photos