SMW London Snippet: Interview with Bruce Daisley, Digital Sales Director YouTube & Display from Google
In a brief spare moment after The "Friend" Close: Social Sales panel (Weds 9th Feb as part of Social Media Week) we had a chat with Bruce Daisley, Digital Sales Director YouTube & Display from Google.
15 April 2011 by Lauren Cotton
I joined Chinwag in August '10. I work across Chinwag, Chinwag Jobs, Digital Mission and Social Media Week London mostly on communications & publicity - chatting to you wonderul folk via blogs, newsletters, twitter, facebook, linkedin etc.
I also do illustration in my spare time, take a peek! Tumblr // Web Store
I joined Chinwag in August '10. I work across Chinwag, Chinwag Jobs, Digital Mission and Social Media Week London mostly on communications & publicity - chatting to you wonderul folk via blogs, newsletters, twitter, facebook, linkedin etc.
I also do illustration in my spare time, take a peek! Tumblr // Web Store
Comments
Where to next for Display Advertising?
Google's Display and ReTargeting products are really very good for businesses looking to get their brand out and capture sales that might otherwise have got away. Things have really progressed a million miles away from the banner advertising that we say five years ago.
I guess the next progression is cross-media ReTargeting, where TV adverts are tailored towards your internet browsing history... scary! :)